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Teeth Sensitivity

New Crest Gum and Sensitivity Toothpaste for Sensitive Teeth

1 New Crest Gum and Sensitivity Toothpaste for Sensitive Teeth@2x

Find Immediate Sensitivity Relief
How Crest Gum and Sensitivity Works
Specialized Crest Gum and Sensitivity Formulas


Find yourself cringing every time your teeth come in contact with something that’s hot or cold? Is flossing and brushing painful, or are your gums sore? New Crest Gum and Sensitivity toothpaste aims to alleviate tooth and gum sensitivity by treating it at the source--your gum line.

Find Immediate Sensitivity Relief

Since 80% of sensitivity starts at the gum line, Crest’s latest toothpaste is specifically formulated to fortify and clean at and around the gum line. Crest Gum and Sensitivity reaches more areas in your mouth to envelop your teeth and gums with a protective shield against tooth sensitivity for fast relief.


The refreshing foam activates to eliminate harmful plaque bacteria at the gum line for a noticeably healthier smile. Formulated with the active ingredient, stannous fluoride, Crest Gum and Sensitivity starts treating sensitivity immediately for relief within days. The unique formula offers additional benefits as well, including cavity prevention, breath freshening, gingivitis prevention, and teeth whitening.

How Crest Gum and Sensitivity Works

Crest Gum and Sensitivity promotes gum health by neutralizing harmful bacteria at the gum line. The foam activates as you brush to reach around teeth and your gum line for immediate sensitivity relief by blocking the tubules that cause it.


Used twice daily, Crest Gum and Sensitivity can help alleviate sensitivity pain now and prevent it in the future by forming a protective layer against sensitivity.

Specialized Crest Gum and Sensitivity Formulas

The Crest Gum and Sensitivity lineup treats your gum line to better clean for clinically proven healthier gums. Additionally, Crest Gum and Sensitivity comes in a number of specialized formulas to better meet your unique oral care needs:


  • Crest Gum and Sensitivity All Day Protection: The toothpaste that’s good for your gums is also good for your overall smile. Protect against sensitivity while also preventing tooth decay, plaque buildup, and gum disease.
  • Crest Gum and Sensitivity Gentle Whitening: Find fast sensitivity relief and a brighter smile with a gentle formula that defends against harmful bacteria while also lifting surface stains.
  • Crest Gum and Sensitivity Gentle Clean: For sore gums and teeth prone to additional sensitivity when brushing, this unique formula stays gentle on your mouth as it works hard to neutralize plaque bacteria at the gum line.
  • Crest Gum and Sensitivity Refreshing Mint: Give your breath a refreshing boost as you treat your sensitivity with a formula designed to leave your smile feeling cleaner, stronger, and invigorated.

At Crest, we know that a healthy smile starts at the gum line. That's why Crest Gum and Sensitivity toothpaste promotes gum health while ensuring you get a stronger smile. Be sure to complete your daily oral care routine by flossing once a day and swishing with Crest Gum Care Mouthwash for additional support.

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