Product Detail

Making brushing more brilliant. It’s HERE! Crest’s latest advanced whitening formula available! Designed exclusively by 3D White, Brilliance toothpaste works to enhance your smile’s beauty, using micro-cleansing whiteners to gently polish away surface stains with a freshness that provides a lasting, cooling sensation. 3D White Brilliance toothpaste uses its Illuminating Complex to leave your smile dazzlingly white and brilliantly clean by reaching areas between teeth with its gentle foaming action. It whitens by unlocking trapped surface stains and adds luster and shine after just one use, introducing you to a whitening and freshening experience like never before.

Ratings & Reviews

This area allows consumers like you to express their own opinions and comments. Crest does not represent or warrant the accuracy of any statements or product claims made here, nor endorses any opinions expressed within this section.

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4.39/5 (980)
  • Quality
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    5/5
  • Value
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    5/5
97% users recommended this product

Reviews Text

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03/02/2016

this one is truly the best

i love this one. i dont know why i tried the other one. this one is clearly the better choice of all the pastes out there.

Recommend Product

YOUR LOCATION:
London, ON
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04/14/2015

Dentist Clean.

Using the two tooth pastes together, I have notice that my teeth are whiter and that my teeth feel like I just left the dentist. Even my fiancé has got on board and uses them too. We were thinking that we would have to have our teeth professionally whiten for our upcoming wedding but with the continued used of the new Crest toothpaste there is hope that we do not. (This review was collected as part of a promotion.)

YOUR LOCATION:
Leduc, AB
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04/14/2015

Works great, but tastes awful

When I initially got a tube of the Crest 3D White Brilliance Toothpaste for free from BzzAgent, I wanted to know if if it would work and if it would leave my teeth feeling super sensitive. My teeth have been known to go sensitive to temperatures after other whitening attempts, so that is always top of mind. I got the box and it looks promising, being all shiny and white. It has fluoride in it to help protect teeth, and that's about it for the protection factor. I give it a go, adding a dollop to my toothbrush and going to town with the brushing. First impression? YUCK! It's very pasty (yes, I know it's toothPASTE, but this was different), and gritty. The flavour was almost mint, but it tasted like a person mixed mint with plaster. I keep going, brushing for the full amount of time I usually do. I won't lie, but finally getting to the spitting part of the brushing couldn't have come fast enough. The results, however, can't be argued. My teeth were noticeably whiter, and look great! I have a small weak spot on my tooth that is darker than the rest of my teeth, and this made it almost disappear. My teeth were no more sensitive than they were before, and after continuous use for a few weeks, I haven't noticed any significant increase in sensitivity. I followed up the brushing with the Crest 3D White Polishing Treatment Brilliance Booster, and then rinsed with Crest 3D Mouthwash (to help with the after taste). Having other items, besides water, which rinses away some of the protection if you rinse right after brushing, like the Mouthwash on hand helped considerably and makes the taste bearable. Would I buy it again? Probably not. I find I get enough whitening action from older versions of the Crest 3D White, which taste considerably better. (This review was collected as part of a promotion.)

YOUR LOCATION:
Mission, BC
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04/14/2015

smooth and shiny!!!!!!!!!!!!!!!!!!

My significant other and myself used Crest 3D White Brilliance Toothpaste and crest 3D White Brilliance Boost last night before bed, for the first time. First of all I found the taste to be appealing, minty and refreshing without being harsh or over bearing. Secondly, I found the Crest 3D White Brilliance toothpaste made my teeth feel extremely clean and smooth. I am not quite sure if they instantly made them whiter but it most definitely made them feel smooth and dentist clean. We both enjoyed the Crest 3D White Brilliance Boost immensley, the fine granules really felt like they were working over time to polish away a days, or mores, grime and build up. After we were done and rinsed, we both agreed that our teeth felt incredibly smooth, clean and were shinning with BRILLIANCE!! (This review was collected as part of a promotion.)

YOUR LOCATION:
Kanata, ON
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04/14/2015

Not for me but still a great Crest product

I was really excited to try this version of Crest whitening - I am a fan of the original Crest 3D toothpaste and was looking forward to trying the Brilliance toothpaste. After two uses though, I realized that I have developed an allergy to one of the ingredients. Cocamidopropyl Betaine gave me a rash on my face around my lips as well as dry and peeling lips. I know it was the toothpaste as I did not use any other new products during this time and the rash/dry lips disappeared as soon as I stopped using the toothpaste. I really wanted to like this and was disappointed not to be able to use it further. Still a fan of Crest 3D though, but this version is not for me. (This review was collected as part of a promotion.)

YOUR LOCATION:
Mission, BC
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04/17/2015

Brilliance toothpaste

I wasn't particularly impressed with brilliance toothpaste. I didn't notice any whitening of my smile and I thought it had a bitter baking soda taste. I did like the clean fresh from the dentist feeling in my mouth after I used it which is why I gave it 2 stars (This review was collected as part of a promotion.)

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